Our fans, our team and our organization will always be Faithful to The Bay.
As we look to the future, the world will undoubtedly continue to change. But one thing will remain constant. Our fans, our team and our organization will always be FAITHFUL TO THE BAY.
ESTABLISHED IN 1946, the 49ers are the oldest professional sports team in the Bay Area. The world's changed a lot since 1946. The Bay Area has led that change, whether that be in culture, technology or sports. The Faithful have been with us throughout this time. For better or worse, through thick and thin. It doesn't matter if they're from the City, the Town, the Peninsula or not from the Bay at all. The Faithful all have an unwavering commitment to our team. Our team sends that love right back by giving our all both on and off the field.
THE WORDMARK.
Inspired by our historic jackets of our rich past. The new logo instills a large sense of civic pride and embodies a bold, yet authentic confidence.
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